Christmas Gift Distribution 2021 in collaboration with Kinetik Conceptz (KC Boyz)

“We make a living by what we get. We make a life by what we give.” — Winston S. Churchill.

Christmas signifies a season of sharing and giving and most of us, regardless of whether we celebrate the festivity, find ourselves drawn towards the merrymaking and have inculcated the tradition of gift giving and exchange amongst our loved ones. The act of giving provides an intrinsic reward that is far more valuable than the act of receiving. The act of giving kindles self-satisfaction and brings genuine happiness.

In a concerted effort to spread the Christmas spirit notwithstanding the dreariness evoked by the ongoing pandemic, NuLife worked in collaboration with KC Boyz to distribute gifts island wide to 49 children of NuLife beneficiaries on 30th December 2021.

The gifts were purchased prior to the giveaway by KC Boyz with the guide of a personalised wish list that was garnered based on the choices made collectively by the children and their parents. Each KC Boyz volunteer was paired with a NuLife staff and the gift distribution was brought to fruition as those involved bore witness to the smiles of the children whom received the gifts in delight.

The Christmas gift distribution established the beginning of NuLife and KC Boyz’s collaborative relationship in Year 2020 and we are grateful to have been able to continue the tradition with KC Boyz in Year 2021 as well. We believe the experience would have been recollective and insightful, ending the year on a positive and good note.

We look forward to creating wonderful memories for the coming year through many more meaningful collaborations with KC Boyz.